LEMONLUN | Branding

LEMONLUN is an online fashion boutique serving up freshly picked styles for the trend-obsessed. Fun, flirty, and always on point — this boutique is all about delivering the latest looks in clothing and accessories that turn heads, spark confidence, and keep your wardrobe one step ahead. I created a cohesive brand identity for the online fashion boutique, blending elegance and charm across every touchpoint—from logo and packaging to digital, print, and social media. Delicate watercolor fashion illustrations and thoughtful design details brought a soft, feminine spirit to everything from stationery to style-centric campaigns.